Press > January 2008

Press Information

 

suki.international: Range of products and services

 

Landscheid, January 2008.
The successfully-growing trading company regards itself as a supplier and service provider, with the main points of its expertise in world-wide purchasing and intelligent assortment compilation on the basis of decades of know-how as the DIY specialist.

 

The core assortments are:

  • Ironware

  • Hand tools

  • Technical fittings

  • Wood-connectors

  • Cables, chains, lashing straps

  • Rollers

In addition, there is the special-promotion assortment Helpmate with trade or season-oriented offers.

 

Market analysis and trend research

suki.international carries out research on the world-wide development of the DIY market – in particular concerning trends and customer satisfaction. On the basis of this, location-optimised ranges and goods presentations are designed, which can offer the customers clear competitive advantages.

 

Logistics

The handling of over 40,000 articles with a delivery quota of 97% demonstrates the efficiency of the full-range provider from Landscheid. There, the up-to-date logistics processing, using automatic high-shelf warehouses and optimised order picking lanes, guarantees perfect servicing of the sales units. These logistics standards also enable the bundling of purchases and thus competitive procurement prices.

 

Material and quality control

The trade’s demand for consistent quality and protection against product problems is catered for by suki.international through regular, detailed quality control of all articles. Company-own laboratories with modern testing facilities and qualified employees, ensure maximum safety with all products offered by suki.international. Many articles are GS (Tested Safety) certified and are thus exemplary for uncompromising quality.

 

Intelligent marketing

In the compilation of its assortment, the trading company orients itself strictly towards current trends and market developments in terms of product and packaging. And suki.international is permanently designing individual sales-promotional measures with a constant eye on the space profitability of the markets.

 

As a result, the customers of suki.international always have over 50 packaging variants for market-specific design at their disposal. Clear packaging and label design ensure that all important product information is recognisable at a glance. Sales are made yet simpler and more profitable through a price system that envisages a fixed selling price per packaging size.

 

Economic space utilisation and merchandising

In the planning of the goods presentation – adapted individually to the customers – economic profitability is a top priority. In the implementation, over 50 customer advisors from the own merchandising subsidiary company, Deutsche Baumärkte Service GmbH, as well as over 400 service personnel, ensure materials planning, clearing out, shelf care, setting up and conversion.

 

Each product can be localised and placed in accordance with the customer’s wishes. The Intercept system is used with both new set-ups as well as for conversions, and also supports the identification of quick and slow-turnover products when expanding ranges.

 

443 words / 2,714 characters

 

Picture material

 

Download picture

(2.449 KB, JPEG)

Download picture

(699 KB, JPEG)

   
 

Download picture

(726 KB, JPEG)

 

 

 

 


«-- back